Saturday, August 22, 2009

Hotel occupancy in Hawaii hits record low


Hotel occupancy across the state for the first half of 2009 was the lowest since the survey began at home consultant in 1987. 

Room revenues decreased 339 million U.S. dollars to 1.2 billion U.S. dollars in the first half of the year, compared to 21.8 percent over the same period last year. The loss was a decline of 7.8 points in the occupancy rate of 66 percent and a decline of 12.6 percent of the average daily rate of $ 181 statewide. 

"Like most of the goals we huge drag on the market, in contrast to what we have seen have seen before," said Joseph Toy, president and CEO of Hospitality Advisors, in a statement. "Despite significant discounts in the market during the occupation of the hotel, which should normally be the summer season are held at a historic low and the impact on revenue and tax base hotel in Hawaii is huge. 

For the month of June, hotel occupancy dropped nationally by 5.8 percent points to 63.1 percent. 

The average daily rate has actually declined in June, up 16.6 percent to an average of $ 171 per night. 

With lower prices and fewer customers, revenue per available room (RevPAR) declined by 29.1 percent to $ 109, compared to June 2008. 

Occupancy rates and RevPAR are the four main islands of Hawaii: 

• Oahu occupancy dropped 6.4 percentage points to 67.8 percent, prices fell $ 27 to $ 145 and RevPAR was lowered from $ 29 to $ 98; 

• Ability to Maui by 3 percentage points to 61.3 percent, room rates fell $ 54 to $ 227 and RevPAR fell 41 to $ 139; 

• Ability to Kauai fell 10.3 percent points to 61 percent, slipped Room rates $ 37, $ 180 and RevPAR was $ 45 to $ 109 and 

• Big Iceland utilization fell by 5.2 percentage points to 51.9 percent, dipped Room rates $ 29 to $ 173 and RevPAR fell $ 25 to $ 89 

The monthly report by the consultants as Hawaii hotel hospitality and Smith Travel Research.

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